Privacy Policy
This privacy policy applies to the Steeler's website
located at www.steelers.com. The
purpose of this privacy policy is to disclose to you what information we may
collect, how we may collect it, with whom we may share it, and certain other
matters related to such information, including the choices you have regarding
our collection of information and our use and disclosure to other parties of information we may have collected from
you.
The Website is operated by Network Applications on behalf of the Pittsburgh
Steelers (collectively, the "Steelers", "we", "our", or "us"). Network
Applications does not own any information submitted through this website and
cannot use this information for its own purposes.
The Pittsburgh Steelers is a licensee of the TRUSTe Privacy Program.
TRUSTe is an independent, non-profit organization whose mission is to build
user's trust and confidence in the Internet by promoting the use of fair
information practices. This privacy statement covers the site www.steelers.com. Because this Web site
wants to demonstrate its commitment to your privacy, it has agreed to disclose
its information practices and have its privacy practices reviewed for compliance
by TRUSTe.
If you have questions or concerns regarding this statement, you should first
contact Webmaster at feedback@fans.steelers.com If you
do not receive acknowledgement of your inquiry or your inquiry has not been
satisfactorily address, you should contact TRUSTe at http://www.truste.org/consumers/watchdog_complaint.php.
TRUSTe will then serve as a liaison with us to resolve your concerns.
The TRUSTe program covers only information that is collected through this Web
site, and does not cover information that may be collected through software
downloaded from this site.
When this privacy policy uses the term "personally identifiable information"
or "personal information," we mean information that identifies a particular
individual, such as your full name, street address or email address. When
other information, such as a favorite team or player, is associated with
personal information, it also becomes personally identifiable information for
the purposes of this privacy policy.
Please read the information below to learn more about our data collection
policies and practices.
1. Types Of Information That May Be Collected
2. How Information May Be Collected
3. How We Use The Information Collected
4. With Whom The Information May Be Shared
5. Security
6. Chat Rooms, Forums, And Message Boards
7. Links To Other Websites
8. A Special Note For Parents Concerning Privacy
9. Notification Of Changes And Your Acceptance Of The Privacy Policy
10. Correcting/Updating Personal Information
11. Your California Privacy Rights
12. Questions About This Privacy Policy
TYPES OF INFORMATION THAT MAY BE COLLECTED
The following are the types of information we may collect:
Information You Provide Us: In the course of using the website, we may
ask you to provide us with certain information, including contact information,
such as your name, mailing address, email address, phone number; unique
identifiers, such as your username, user password; demographic information, such
as your age, gender, education, or ticket holder status; financial information,
such as your credit card number or similar information.
Site Usage Information: We may receive and store certain types of internet
usage information whenever you visit the Website, such as your IP address.
See "IP Addresses and Click Stream Data" section below.
Email Communications: When you open emails from us, we may receive a
confirmation noting you opened the email, if your computer supports such
capabilities. We also may keep track of what emails we send you and what emails
you may be receiving from our subsidiaries and affiliates. Additionally,
we keep a record of what communications you have opted to receive or not to
receive.
HOW INFORMATION MAY BE COLLECTED
We may collect information from you in several different areas on the
Website, including but not limited to those described below:
Registration: You may be asked to complete a registration form and provide
personally identifiable information; you may also be asked to choose a user ID
and password in order to take advantage of certain features the Website may
choose to offer, such as newsletters or contests. Participation in
registration is voluntary and you will have the opportunity to decide whether or
not to disclose information to the Website.
Newsletters and Website Emails: We offer free newsletters to share
information with you about the Website, about us and our affiliates and
subsidiaries, or about our marketing partners and advertisers and
sponsors. You may receive a newsletter either by registering for a
particular newsletter or in conjunction with a special feature or membership for
which you have registered on the Website. Participation is voluntary and
you will have the opportunity to decide whether or not to disclose information
to the Website. You may also cancel your free email subScription by
following the instructions provided on the Website or in the newsletter or
email. feedback@fans.steelers.com
Contests or Sweepstakes: We periodically operate contests and sweepstakes
through the Website that may require registration or the submission of personal
information. Participation is voluntary and you will have the opportunity
to decide whether or not to disclose information to the Website. Your
personally identifiable information may be used to contact you for winner
notification, prize delivery confirmation or other related purposes, (see the
rules of each contest for details about how your personal information will be
used). We may also ask your permission to allow us to publicly post some
of your information on the Website, such as on a winner's page, in the event you
win a contest or sweepstakes. Except as required by applicable law, we
will not post your information without your permission. In some instances,
a third party advertiser or sponsor may operate or host a contest or sweepstakes
on the Website, and collect your information. In those cases, where we are
not the operator or host of the contest or sweepstakes, we do not collect your
information and we have no control over the information collected from
you. Accordingly, we urge you to review the advertiser's or sponsor's
privacy policy applicable to the contest or sweepstakes before
participating.
Surveys or Voting: Participation is voluntary and results are
anonymous. You will have the opportunity to decide whether or not to
disclose information to the Website.
Cookies: As with many Websites, our Website uses a technology called
"cookies." A cookie is a unique, random number that is stored in the
browser on your computer. The cookie doesn't actually identify you, just the
computer that is used to visit the site. Cookies automatically identify your
browser to the Website whenever your computer is used to visit the
Website. Cookies also let us know how many people visit our website and
where visitors go on the site. In addition, cookies can let us know
non-personally identifiable information, like what web browser is being used to
access the website. For registered users, cookies can make using the Website
easier for you by saving information such as your passwords or
preferences. By tracking how and when you use the Website, cookies help us
determine which areas are popular and which are not. Many improvements and
updates to the Website are based on data obtained from cookies. Accepting
cookies allows you, among other things, to personalize your experience on the
Website. Cookies may also allow the Website to present to you advertising which
may be of interest to you. If you do not want information collected through the
use of cookies, your browser should contain an option that allows you to disable
or delete cookie data at any time. Some areas of the Website, however, may
not provide you with a personalized experience if you have disabled the use of
cookies. These cookies are tied to your personal information.
IP Addresses and Click-Stream Data: We may collect IP addresses and/or
click-stream data. An IP address is a number associated with the service through
which you access the Internet, like your ISP (Internet service provider), your
company, or your university. Standing alone, your IP address is not personally
identifiable. At times, we also use IP addresses for purposes of system
administration and to report aggregate information to our advertisers and
sponsors, for example regarding the frequency with which our guests visit
various parts of our sites. We may combine this information with personally
identifiable information. Click-stream data is information collected by
our computers when you request Web pages from the Website. Click-stream data may
include such information as the page served, the time, the source of the
request, the type of browser making the request, the preceding page view and
other such non-personal information. When analyzed, this data helps us analyze
how visitors arrive at the Website, what type of content is most popular, what
type of visitors in the aggregate are interested in particular kinds of content
and advertising, and the like.
Transaction Information: If you conduct a financial transaction with our
Website, such as a purchase from our Online Merchandise Store, or signup for
Team Pass we will ask you to complete an order form that will request certain
information from you, including contact information, demographic information and
financial information. We will use this information to complete the
transaction that you have requested, i.e., to deliver the information, products
or other services that you order, and to invoice you. For your protection,
such information is collected and stored through encrypted means.
HOW WE USE THE INFORMATION COLLECTED
As applicable, the information you provide to us may be used to:
contact you about the Website;
contact you relating to your membership status;
confirm or fulfill an order you have made;
inform you of a prize you have won;
monitor or improve the use of the Website;
customize the advertising and content you see;
monitor compliance with our terms and conditions of use of the Website;
and
send you promotional material or special offers on behalf of our marketing
partners and/or their respective affiliates and subsidiaries and other third
parties.
WITH WHOM THE INFORMATION MAY BE SHARED
At times, we may share your personal information with others for various
purposes. The following outlines the ways in which your information may be
shared with others and the ways in which you may opt-out of having your
information shared:
Agents: We employ other businesses, certain services and individuals to
perform functions on our behalf. Examples include fulfilling orders, sending
e-mail, removing repetitive information from customer lists, Website analysis,
analyzing data, providing marketing assistance, processing credit card payments,
and providing customer service. They may have access to personally identifiable
information needed to perform their functions, but may not use it for their own
purposes, like sending you marketing offers about their products.
For use of the "Free Steelers Email," your information will be disclosed to
Load.com. and all privacy policies within that page apply to all pages for that
function. Same is also true when purchasing a print from "PrintRoom.com,"
all activities on these pages are subject to the privacy policy of each
individual site. Please be aware that some of these websites may display
the Steelers logos or have the look and feel of www.steelers.com.
Aggregate Information: We may share aggregate information, such as
demographics and Website usage statistics, with advertisers, sponsors or other
organizations. When this type of information is shared, the other parties do not
have access to your personally identifiable information.
Other Promotional Offers: We may send offers to you on behalf of our
marketing partners. When we do this, we do not give that partner your name and
address. If you do not want to receive such offers, you may change your
preferences by logging into your account..
Business Transfers: In the event that all or substantially all of our
assets are sold or transferred to another party, or another transaction occurs
in which your personally identifiable information is one of the business assets
transferred, all personally identifiable information that has been collected and
saved may be one of the business assets we transfer. See "Your Acceptance
of the Privacy Policy and Notification of Changes to the Policy" section
below.
Administrative or Legal Process: Your personal information may be
transferred to third parties without notice to you in order to comply with
applicable law, law enforcement agencies, to protect our rights, or protect the
rights of other users of this website.
CHAT ROOMS, FORUMS, AND MESSAGE BOARDS
The Website may make chat rooms, forums and message boards available to its
users. You are not required to provide any personal information when using these
areas but you may choose to do so. If you post personal information online, it
will be publicly available and you may receive unsolicited messages from other
parties. We cannot ensure the security of any information you choose to make
public in a chat room, forum, or message board. Also, we cannot ensure that
parties who have access to such publicly available information will respect your
privacy. Please exercise caution when deciding to disclose personal information
in these areas.
LINKS TO OTHER WEBSITES
You should be aware that when you are on the Website you could be directed to
other Websites beyond our control. For example, if you "click" on a banner
advertisement, the "click" may take you off the Website onto a different
Website. This includes links from advertisers, sponsors and marketing partners
that may use the Website's logo as part of a co-branding agreement. These other
Websites may send their own cookies to you, independently collect data or
solicit personal information and may or may not have their own published privacy
policies. If you visit a Website that is linked to our Website, you should
consult that Website's privacy policy before providing any personal
information.
SECURITY
This Website incorporates reasonable safeguards to protect the security,
integrity, completeness, accuracy and privacy of the personal information that
we may collect and we have put into place reasonable precautions to protect such
information from loss, misuse and alteration. Your personally identifiable
information is transferred to our computers utilizing encryption software. Only
those employees who need access to your information in order to do their jobs
are allowed access. Our security policies are reviewed periodically and revised
as required.
A SPECIAL NOTE FOR PARENTS CONCERNING PRIVACY
The Website is a general audience Website. We do not currently collect any
personal information from children under the age of thirteen on the Website. If
in the future, we collect personally identifiable information from children, it
will do so in compliance with the Children's Online Privacy Protection Act of
1998 (15 U.S.C. 6501 et seq.) including, without limitation, obtaining necessary
parental consent. For more information about the privacy practices for our
affiliated children's Website, please consult the privacy policy at the
children's Website.
The Internet offers children wonderful educational and entertainment
resources. Your guidance and involvement are essential to help ensure that
children have a safe and rewarding online experience. We encourage you to visit
the Direct Marketing Association's Web Website (www.the-dma.org) and explore the Get Cyber
Savvy! Program as well as the GetNetWise Website (www.getnetwise.org) to learn more about
parental control tools.
YOUR ACCEPTANCE OF THE PRIVACY POLICY AND NOTIFICATION OF CHANGES TO THE
POLICY
By using this Website, you signify your agreement to the terms of our privacy
policy. We may amend this privacy policy at any time. If we make a
material change to the way in which we collect, use, and/or share your personal
information, we will post a notice on our website and / or send an email to
users who have provided an email address. We will assume that you have
given your permission for your information to be used under the terms of the new
privacy policy, if you do not respond to our email within thirty days or
continue to use the Website thirty days after a notice is posted. Please
note that you should always update your personal information to provide us with
a current email address.
CORRECTING/UPDATING PERSONAL INFORMATION
If your personally identifiable information changes (such as your email
address or zip code), or if you no longer desire to access our Website, we will
endeavor to provide a way to correct, update or remove the personal data you
have provided to us. This can be done by logging into your account at, https://secure.steelers.com/Reg/?securejump=1,
or by sending an email to feedback@fans.steelers.com
YOUR CALIFORNIA PRIVACY RIGHTS
A California privacy law that went into effect on January 1, 2005, allows
California residents to obtain specific information about a business's privacy
practices if it shares information with other companies for those companies'
direct marketing purposes.
As explained in this privacy policy, whenever you agree to let us collect
personal information about you, we will always provide you with an option to
prevent this information from being shared for non-administrative purposes with
third parties. You can exercise this option at any time by following the
steps outlined above.
Because this website has a comprehensive privacy policy and provides you with
details on how you may opt-in / opt-out of the use of your personal information
by third parties for direct marketing purposes, we are not required to provide
you with this information.
If you are a California resident and have questions about our compliance with
this law, please write to us at CA Privacy Rights (Steelers.com), 3400 South
Water Street, Pittsburgh, PA 15203
QUESTIONS ABOUT THIS PRIVACY POLICY
If you have any questions about this privacy policy or the privacy practices
of this Website, contact feedback@fans.steelers.com
Questions regarding this statement should be directed to:
3400 South Water Street
Pittsburgh, PA 15203
Attn: Website Privacy Policy